Covonia

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The Brand

No nonsense medicine. Beats irritating coughs.

 

The Brief

Our budget is the change we found down the back of the sofa and four buttons. Using our 'feel the power' campaign line and our famous bull 'Vince', give us an affordable idea for YouTube pre-rolls.

 

The Thinking

In the summer of 2019, YouTube pre-rolls consist of ads for a spin-off love island mobile games, pyramid schemes and a frustrating wix advert. We'll do to these, what we do to colds and coughs, we'll lets hit irritations hard. 

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This campaign was nominated for 'Best Online Advert or Campaign' in The Drum Roses 2020.